Half Of All Facebook Users Play Social Games — It’s 40% Of Total Usage Time

Perhaps you’ve heard: social games maker Playdom was acquired by Disney a few days ago for a deal potentially worth north of $750 million. Playdom CEO John Pleasants took the stage today at our Social Currency CrunchUp in Palo Alto, to talk a bit about the deal and the future.

Pleasants says that he’s not exactly sure what his title at Disney will be yet, but he thinks he’ll be the General Manager of Playdom. He’s also not sure if Tapulous (another gaming company just acquired by Disney) will be under his department, but he doesn’t think so. And he made sure to clarify that the deal was for $563.2 million plus an earn-out of up to $200 million — so he’s not super super super rich, he’s just super super rich.

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2 Responses to “Half Of All Facebook Users Play Social Games — It’s 40% Of Total Usage Time”

  1. Wayne Helpard says:

    I am definitely not your typical Facebook gamer, rather a developer that marvels in the creativity these game designers have. But Car Town, a new game, is off the hook. Addicted to a FB game, thought it would never happen, but they found my weak spot…cars.

  2. Michael says:

    What’s really amazIng is that they do not have a single game in the top 20 in terms of DAU. Zero. $100mm in vc and not a single top 20 game. Wow!!!! What a sales job.

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